Last week we went to visit our sister company Corgi Hosiery in Ammandford, Wales. It’s the favourite sock company of HRH Prince of Wales and just like us at Dents HQ, is located in a small town surrounded by a beautiful landscape of rolling hills and farmland. A two and a half hour drive and £6.20 toll fare later, we arrived at the Corgi factory just in time for lunch. Welcomed by owners Chris and Lisa, whose great great grandfather founded the company back in 1892, we were taken on a tour of Corgi HQ.
(The machine which knits these gorgeous socks is amazing. When it’s finished making a sock, it comes flying out of a clear tube and into a waiting basket! I will admit I stood waiting for the next sock to come zooming out, all to the sound of my applause…. We even met Chris and Lisa’s Dad, Huw Jones who ran the company until 1997, and he still comes in part time to work on the machines – that’s dedication!)

After our insightful tour we all went off to the meeting room for our big creative strategy meeting, which involved hundreds of sock designs and copious cups of coffee. After picking the new range for the website, we had a little tea break with some traditional Welsh cakes, which were absolutely lush.

The Corgi factory shop is full of gorgeous goodies! In beautiful colours and ultra-soft cashmere, there’s a huge variety of funky socks, woolen jumpers, cardigans, cashmere blankets and even cushion covers!
We had another great meeting the next day, where exciting new projects were discussed for the very near future, so keep your eyes peeled! Corgi will be part of the Coronation Festival this July at Buckingham Palace, where over 200 British companies who carry the Royal Warrant will be brought together for the first time. We had a great 2 days down in Carmarthenshire, even if it was grey and wet. So if you’re ever in the Brecon Beacons or Swansea, pop in and visit the factory shop. It’s fabulous!





























